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Huawei Honor smartphone sales grew 20 times


Huawei Honor smartphone sales grew 20 times



Huawei's managed just one year to increase sales of smartphones series of Honor from 1 million units to 20 million. The reason for this rapid growth in sales - up strategy of another Chinese company - Xiaomi. It is based on selling low-cost devices with high performance (for its price). As a result, comparison of sales companies is as follows: in the third quarter of this year, Huawei has sold 15.9 million smartphones against 15.8 million Xiaomi, despite the fact that a year ago for the same period Huawei sold 11.7 million, and Xiaomi only 3 6 million.

In this case, Huawei Honor brand identified as an independent company and purchase through the online store does not say anywhere that Honor - a product of Huawei, and all units are sold through online retailers such as Flipkart in India or in China JD.com. It is worth noting that at the margin scheme proposed Xiaomi negligible. The company itself has its pioneer at 1.8%, which is ten times less than the Samsung. Information from Honor No, but company president Jeff Liu said that they "do not make money, but do not lose money."

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